Logo, Branding and Symmatry


Great Branding Examples  – These are examples of great branding for businesses.

Symmetry Exercise – This is an exercise in Symmetry which will help us with logo design. Here are the work files for the exercise.

Logo Evolution:

Fed Ex Logo Story

Best and worst rebrands of 2014


You need to create at least nine small thumbnail drawings of your logo design and two larger ones from your favorites. This will help you ideate and imagine the kinds of design you want to make. Think about symmetry, figure ground, and typeface (serif or sans serif) and what it says about your brand.

Use Google Fonts for Typeface inspiration!


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